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Illuminate Your Coaching Business

More than a website—create a platform that highlights what sets you apart as a coach.

Unlock your full potential as a coach by transforming your unique approach into a powerful personal brand that attracts your ideal clients and grows your business for the long term.

Ask Me Anything: Free Event

THURSDAY OCTOBER 16TH: 9AM PST/12PM EST 

  • Free Live AMA – Marketing & Positioning for Coaches
    Free Live AMA – Marketing & Positioning for Coaches
    Thu, Oct 16
    Marketing yourself as a coach can feel… meh. How often should you post on LinkedIn? Do you really need a website? Is there a better word than “transformational”? A free, informal event to ask anything—or send questions in advance—and get practical ideas on positioning, branding, and websites.

are you..

STRUGGLING TO DEFINE WHAT MAKES YOU UNIQUE
AS A COACH?

Hi, I’m Kat Logan, Founder of Illuminated.

With 20+ years in strategic brand marketing, I was surprised to find such a gap when I became a coach. Many offer websites, templates, and funnels - but what most coaches truly need first is clarity on their positioning.

Your website (and every touchpoint clients encounter) should be more than a digital business card. It needs to reflect who you are, showcase your unique approach, and clearly communicate your value. Done right, it becomes a platform you love - one that drives immediate momentum while building long-term growth.

The Powerful Combination of Strategy and Coaching

As a Co-Active Institute–trained and ICF-certified coach, I blend strategic marketing expertise with deep coaching experience. I understand the coaching world from the inside, and I bring an empathetic, strategic lens that helps capture your essence and set you apart.

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Website Positioning, Design & Development Approach

I offer seamless, end-to-end website packages as well as flexible ways of working including any one or combination of the below—so the process feels clear, supportive, and easy. Whether you’re just starting out or ready to scale, you’ll find customizable options designed to meet you where you are.

A Customized
Approach

We take a tailored, personalized approach to supporting your coaching business, covering everything from business strategy and coaching positioning to website design, development, and brand creation. Our goal is to build a platform that aligns with your vision, helping you attract the right clients and establish a sustainable, long-term coaching business.
 

Book a free 30-minute marketing consult and audit to discover how working with Illuminated could launch or elevate your coaching business. We’ll explore your unique needs, challenges, and opportunities, and map out a potential strategy.

Testimonials

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Shannon Kelly

https://www.coachingraw.com/

“Kat is a stand-out blend of knowledgeable, supportive, and challenging. She spent quality time really listening and understanding my vision. After years of waffling on naming and claiming my brand, Kat cut through my BS with a blend of genuine curiosity and expert advice. She managed to both incorporate my creative ideas and desires and push me gently and persistently toward what made sense from a marketing strategy perspective. 

 

I have had several websites over the course of my 15 plus years as a solopreneur and I have never unabashedly loved one until now. Coaching Raw the brand is the culmination of my years of work and expertise and rather than feeling like it has boxed me in, it has actually pointed me so clearly to my future offerings and projects. I feel MORE free and creative, versus my perfectionistic inner worrywart who always told me not to narrow my focus."

 WHAT'S NEXT? 

Ready to grow your coaching business with a brand and website that feel authentic and truly work for you?

Let’s talk. Reach out below or book a free consult, and we’ll explore how to bring your vision to life in a way that feels clear, supportive, and effective.

CONTACT

Let's start the conversation about how we can bring your personal brand to life.

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